LINGUISTIC FRAMEWORKS IN BUSINESS DISCOURSE: A COMPARATIVE ANALYSIS OF ENGLISH AND UZBEK

Authors

  • Qodirova Mukaddas Tog‘ayevna Associate professor at Termez state university, PhD in philology, Termez, Uzbekistan

Keywords:

Discourse, business discourse, global business

Abstract

This article explores the role of English and Uzbek in business discourse and highlights the importance of language in the global business environment. While English is widely used in international business, Uzbek plays a crucial role in understanding the local market and strengthening relationships with local consumers. The article compares business terminology, communication methods, and pragmatic elements of both languages. Additionally, it emphasizes the importance of learning language to succeed in global competition, and the need to create effective communication systems through a systematic approach.

 

References

Bargiela-Chiappini, Francesca and Sandra J. Harris (eds.) (1997). The Languages of Business: An International Perspective. Edinburgh: Edinburgh University Press.

Bhatia, V. K. Analysing Genre: Language Use in Professional Settings. – London: Longman, 1993. – Pp. xvi + 246. [P.31].

Fairclough, N. Language and Power. – London: Longman, 1989. – Pp. x + 248. [P.26.]

Murphy, Mary Ann (1998). Re-viewing business communication: A response to Carmichel, White-Mills and Rogers, and Krapels and Arnold. Journal of Business Communication 35 (1): 128-137.

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Published

2024-10-30

How to Cite

Qodirova Mukaddas Tog‘ayevna. (2024). LINGUISTIC FRAMEWORKS IN BUSINESS DISCOURSE: A COMPARATIVE ANALYSIS OF ENGLISH AND UZBEK. Next Scientists Conferences, 1(01), 81–84. Retrieved from https://nextscientists.com/index.php/science-conf/article/view/356